Mumbai Metro Rail Corporation Limited (MMRC) is redefining transportation in the city of Mumbai with the implementation of the Mumbai Metro-Line 3 (MML-3) project. The MML-3 has been envisioned to be the modern transport of the 21st century and will result in significant reduction in traffic volumes and the local transit facility would get a boost.
Category: Digital services
Activities: As a digital partner, we handle the Facebook, Twitter and YouTube accounts of MMRC. Meeting their mandate of spreading information and providing people with progress update, our strategy involves creating content that attracts the desired audience and raises brand awareness. All social media accounts of MMRC are regularly updated with themed posts and queries answered in a timely manner.